Come Skate With Us

The Olympic Oval at the University of Calgary is an incredible organization. Partner with us and take advantage of all The Fastest Ice in the World™ has to offer. 

About Us

The Olympic Oval is the premier Winter Olympic legacy facility from the 1988 Winter Olympic Games and part of the University of Calgary’s Faculty of Kinesiology. The facility provides for a number of local, national, and international stakeholders and is home to high performance athletes, world-class high performance program areas, and excellent research. The Oval provides a dynamic environment for Faculty of Kinesiology programs including Dinos Athletics, Active Living, and faculty courses and research initiatives. The Olympic Oval brings international recognition to the University of Calgary through the hosting of major international world class events, the training of Olympic athletes, and ongoing development of high performance programs. Additionally, the Olympic Oval contributes to and is recognized locally as a major part of the Calgary community providing public skating, events and bookable space for various public user groups and entities.

Why Partner With Us

Partner with us and take advantage of all The Fastest Ice in the World has to offer.

Employee Engagement

Olympic Legacy

UCalgary Asset

Community Investment

Centre of Excellence

Kristen Fong

Year in Review

Kristen Fong

More Information

Click on the accordions to see more information about the Olympic Oval including our programming.

The Olympic Oval is a world-class speed skating and high performance sports facility dedicated to the pursuit of excellence and health and wellness for all.

Together with our partners, we will drive the mission of Canadian athlete podium performances.

Quality, Passion, Respect, Honesty, and Enjoyment.

Empower all to achieve excellence. 

  • Host of World Cup and World Championship level speed skating events
  • National Training Centre for Speed Skating Canada’s long track team
  • Home of the Olympic Oval Elite Athlete Pathway speed skating program
  • Training venue for Olympic track and field athletes
  • Home training ice for Dinos Women’s Hockey Team
  • Home training centre for 14 additional Dinos varsity athletic teams
  • Home ice of Active Living’s Learn-to-Skate and Power Skating programs
  • Host of major UCalgary events like Skate with Santa Convocation, and UCalgary Strong
  • Servus Credit Union Free Family Day Skate
  • Servus Toonie Monday Night Skates
  • Public Skating
  • Indoor Running
  • Hockey and Group Ice Bookings
  • Home of Calgary Speed Skating Association (CSSA)
Long Track Speed Skaters

Fast Facts

The Olympic Oval is rich with history and an incredible Olympic legacy.

Our Guests

  • Over 400,000 people come and go through the Oval every year
  • Over 36,000 people enjoyed public skating in the 2019/2020 season
  • Over 27,000 major event guests enjoyed the facility for the 2019/2020 season
  • Over 1,700 runners enjoyed the facility for the 2019/2020 season

Our Numbers

  • The Oval program (now called the Elite Athlete Pathway) started shortly after the ‘88 games and currently has 106 athletes
  • The Olympic Oval as a facility has produced 38 Olympic Medals since the 1988 Calgary Olympic Winter Games - more than any other training facility in the world
  • The Oval is currently partnered with 26 sponsor, legacy, and sport groups & organizations

Our Dates

  • On September 30, 1981, Calgary won the bid to host the 1988 Olympic Winter Games
  • The Olympic Oval opened on September 27, 1987
  • The 1988 Calgary Olympic Winter Games held February 13-28, 1988
  • In 1992, short track became a part of the Oval Program
  • The Oval celebrated its 25th Anniversary on September 27, 2012

Our Percentages

  • 88% of guests view the Oval as a great or exceptional place to visit
  • 62% of guests come to the Olympic Oval for public skating
  • 23% of guests come to the Olympic Oval for speed skating competitions
  • The Olympic Oval's Skate Shop had a 64% increase in online visits last season
  • 71% of Oval website visitors are repeat visitors
  • 86% of visitors to the Olympic Oval are Canadian

Demographics

The Olympic Oval has some very interesting user demographics.

Gender

  • 59% of users are female
  • 41% of users are male

Age

  • 12-17 (0.4%)
  • 18-24 (22%)
  • 25-34 (15%)
  • 35-44 (22%)
  • 45-54 (19%)
  • 55-64 (11%)
  • 65-74% (0.3%)
  • 75+ (0.4%)

International Stats

  • Over 1,300 athletes train at the Olympic Oval
  • Athletes come from 30 countries to train at the Olympic Oval
  • 38% of athletes are international athletes
  • The largest contingent of international athletes come from China
  • 14% of web visitors are international
  • Olympic Oval staff speak over 10 languages

User Numbers

  • 290 Canadian Athletes
  • 504 International Athletes
  • 579 Varsity Athletes
  • 1,700 Learn to Skate Participants
  • 848 Rec Hockey Players
  • 102 Figure Skaters
  • 1,700 Public runners/walkers
  • 203 Club Track and Field Athletes
  • 3,868 School Groups
  • 30 Olympic Weight Lifters

Digital Reach

  • 168,814 Visits to Main Page
  • 35,000 Visits to Public Skating Page
  • 28,000 Visits to Competition Page
  • 18,300 Visits to Skate Shop Online
  • 47,000 Mobile Traffic Users
  • 3,640 Likes
  • 2,379 Views Top Post Reach
  • 3,046 Followers
  • 4,579 Views Top Post Reach
  • 1,603 Followers
  • 1,730 Impressions Top Post Reach
  • 938 Views Top IGTV Post
  • 2,510 Subscribers
  • 1,752 Views Most-watched Video (2019-20)
  • 2,094 Views Top Live-Stream Webcast (2019-20)
  • 9,600 Hours Total 2019-20 View Time
  • 123,000 Views Total Views (2019-20)
  • 464,000 Views Total Views Since 2011
Cell Phone

Team and/or Program Sponsorship

The Olympic Oval has been providing high-performance coaching and training to long and short track speed skaters for nearly three decades. Speed skating programs were established shortly after the 1988 Winter Olympics when a need for high-level coaching – of both Canadian and international athletes – was identified. Since that time, the Olympic Oval’s short and long track programs, known as the Olympic Oval Elite Athlete Pathway, have grown to more than 150 athletes and employ more than 10-speed skating coaches. Olympic Oval Elite Athlete Pathway program athletes range in performance from the provincial to national team levels. Athletes in this program have had tremendous success in setting world records, winning medals at Olympics, World Championships, World Cups, and qualifying for national teams.

  • Skin suits
  • Apparel
  • Athlete Welcome Package Gift Bag
    - Branding
    - Product placement sampling
  • Athlete on the Edge Video Series
  • 76 Skaters in the program (Long Track)
  • 30 Skaters in the program (Short Track)
  • 61 Drop-in Athletes
  • 25 Competitions per year
  • 30 Competition locations
  • 2500 Attendees in person

World Class Speed Skating Competitions

The Olympic Oval hosts speed skating competitions virtually every weekend from September through March. These events give skaters from across Canada and around the globe a chance to compete in a high-performance environment and achieve personal bests. These competitions also bring everyone together to foster a strong speed skating community in which athletes, officials, and volunteers build memories and share achievements. The Olympic Oval is known for being the Fastest Ice in the World and the home of many speed skating world records. All competitions are live-streamed and archived on the Olympic Oval YouTube channel for future viewing, extending the reach of our partners.

A variety of opportunities exist for partners to get involved through our world-renowned competitions:

  • Brand recognition through the following
  • channels: Official title/name of the competition, e.g. “The Company Name Grand Prix”
  • All communications to athletes, officials, volunteers and staff
  • Olympic Oval Competition Website
  • Live webcast feed and subsequent
  • YouTube channel archive
  • Digital in-building signage
  • Retractable banner in entry way (at the partner’s cost)
  • Rink banner(s) (at the partner’s cost)
  • Opportunity to host an information/ promotional booth
  • Opportunity to provide prizing to race winners, participants and/or fans
  • In-Ice Logo (available in both long andshort track surfaces)
  • Promotional Booth

Opportunity for announcer mentions, produced video to be played in the building, and posts to be shared widely on social media channels with every world record that is set on The Fastest Ice in the World.

*available at ISU World Cup and World Championship level events

  • Title Sponsorship
  • Preferred Supplier (beer, coffee, etc.)
  • Corporate hosting package

Athlete on the Edge Video Series

With the addition of a dedicated full-time video producer last season, the Olympic Oval significantly increased its video content, allowing for more and better storytelling of our facility, athletes, and partners. The Olympic Oval YouTube channel also experienced a 20% increase in subscribers, bringing the current total to more than 2,500. The Athlete on the Edge is a monthly video series that highlights Olympic Oval Elite Athlete Pathway skaters and their accomplishments. Six dedicated athletes, nominated by their peers, were selected to be featured in the 2019-20 series, garnering an impressive 6,203 cumulative views.

  • 1,107 Views Oct. 10, 2019 | Brendan Yamada
  • 1,815 Views Nov. 28, 2019 | Anders Johnson
  • 1,817 Views Nov. 28, 2019 | Hee-Won Son
  • 668 Views Jan. 29, 2020 | Abbey Young
  • 512 Views Feb. 28, 2020 | Ashley Hannah
  • 682 Views Mar. 18, 2020 | Wren Acorn

Anders Johnson

Oval Elite Pathway skater Anders Johnson

Kristen Fong

School of Speed

The SCHOOL OF SPEED is a community program designed to both provide elementary and middle-school students with a unique field trip experience and introduce a wider audience to speed skating. With ongoing exposure to this lively and impressive sport, we hope to generate excitement outside of Olympic years in which spectatorship tends to rise. We inspire youth to give speed skating a try, with the ultimate goal of increasing membership in the Calgary area – feeding the pipeline of the Olympic Oval Elite Athlete Pathway and the next generation of Olympians.

The SCHOOL OF SPEED program works with local schools and community organizations and provides transportation to and from the Olympic Oval so students/ participants can watch a national or international speed skating competition.

  • Complimentary transportation to and from local school/contact point to the Olympic Oval
  • Complimentary tickets for all students/ participants and all accompanying supervisors
  • Value-added learning materials to engage students/participants in cheering for an assigned country
  • Event gift bags with souvenirs, prizes, and other promotional items
  • Exclusive naming rights to the “Your Company Name School of Speed”
  • Brand recognition on all program communication materials
  • Branding on and opportunity to provide all or some contents of gift bags
  • Web, social media, and in-venue promotion
  • 1,500 - Average # of students in School of Speed
  • 25 - The number of schools that have participated to date
  • 12 - Average age of School of Speed participants

Public Skating / Indoor Running

The Oval’s famous Fastest Ice in the World is open for public drop-in skating during the season (September through March). With a demographic of primarily UCalgary students, faculty, and staff taking advantage of noon-hour offerings, evening and weekend sessions are enjoyed by members of the greater Calgary community – including couples and families.

For the last several years, we have offered a Monday night “Toonie Skate” during our regular season. From 6 to 8 PM, guests can skate for just $2. This popular offering sponsored by Servus Credit Union is well attended by the Calgary community.

These premier community engagement opportunities are promoted widely through our channels and advertised regularly on Calgary radio. They also provide regular re-enforced co-branding throughout the entire season, with opportunities to activate weekly.

  • Guests entering the Olympic Oval will pass by your stand-out branding, but so will the many people who enter our building to access the University of Calgary’s Fitness Centre, Gymnastics Centre, and Dinos games, among other on-campus venues and events
  • 36,000 Public Skaters last season

Summer Camps

The Olympic Oval hosts two camps as part of UCalgary’s impressive summer camp offering: Summer Speed and Masters Speed. Summer Speed is a week-long day camp geared towards club level speed skaters and is an opportunity to develop their skills and challenge themselves to a taste of the Olympic Oval Elite Athlete Pathway training program. This camp, which offers sessions in both long and short track as well as dryland training, is led by current Pathway coaches and senior-level athletes, and young skaters come from all over Canada to participate. Participants are treated to the true high-performance experience as the week caps off with a small competition. The Masters Speed camp runs concurrently to Summer Speed each year and offers masters-level skaters the same unique experience.

  • Title Sponsorship (Includes wide promotion to speed skating clubs across Canada)
  • Lunch Sponsor
  • Activity Sponsor
  • Seminar Sponsor
  • Gift Bag Sponsor
  • Opportunity to provide promotional items for inclusion in gift bag
  • Opportunity to host a promotional booth onsite during drop-off/pick-up
  • 90 - Summer Speed 2019 Participants
  • 00 - Age range of Summer Speed participants
  • 17 - The number of Masters Speed participants

Community Events

As part of upholding the legacy of the 1988 Olympic Games, the Olympic Oval is a community hub for active living and a place for family memories.

 

With the campus back bustling with its 30,000+ students and 5,000+ faculty and staff, Fall Open House is designed to generate awareness and excitement about the Oval – an on-campus asset and a legacy of the 1988 Olympic Games. In addition to the UCalgary community, this event is open to the public and will showcase the Oval as a community facility, promoting our public skating and learn to skate programs. Guests will be invited in for free public skating and partners can host kiosks and other interactive activations to engage with this audience during this exciting time of year.

Every year, the Olympic Oval hosts its annual holiday skating party. Skating is offered to the public at a discounted rate, holiday tunes are played throughout the building, and non-perishable food donations are collected to support those in need over the holidays. This incredibly popular UCalgary Alumni event is one of the group’s largest with 3,000 to 5,000 people in attendance each year. Santa Claus, of course, makes his annual appearance on skates, and friends like Rex Dino often crash the party on the Fastest Ice in the World.

Ever since it was declared a holiday in Alberta, the Olympic Oval has been opening its doors on Family Day, providing the Calgary community with the gift of free skating. This event welcomes thousands of people to the Olympic Oval, with our largest event hosting more than 4,000 people.

  • 3,300  - The number of Family Day 2019 Attendees
  • 1,000  - The number of Christmas Skate Attendees
  • 500 - The number of Open House Attendees

ISU World Cup Speed Skating VIP Hosting

The Olympic Oval plays host to several competitions each year, including those
at the international level. As part of every ISU World Cup and World Championship level event is a VIP guest lounge. This rink- side lounge will be open for the entire competition and provides an opportunity for partners to invite clients, staff, or guests to watch the world’s best speed skaters in a comfortable environment that facilitates conversation, connections, and shared encouragement for the Canadian speed skaters who call the Oval home. The guest lounge features refreshments and a host bar.

Packages can be customized to suit your business’s needs and can contain lounge passes as well as general admission tickets for the competition.

  • 200 - The number of guests in our VIP Lounge on a given World Cup

Corporate Bookings and Events

Between speed skating seasons – in April and May each year – the Olympic Oval’s ice is removed, creating a massive unobstructed event space. With its clear span roof design and over 150,000 ft2 of event space, it is a premier indoor venue for a variety of events.

  • Sporting events
  • Trade shows
  • Exhibitions
  • Conferences
  • Festivals
  • Markets
  • Banquets
  • U16 Alberta Volleyball Championships
  • Calgary Youth Science Fair
  • Western Canada Robotics Championships
  • Rick Hansen Torch Relay
  • Cassie Campbell Street Hockey Festival
  • Driven Car Show
  • Canadian National Judo Championships
  • Canadian National Taekwondo Championships
  • Alberta Provincial Roller Derby Championships
  • Portable Bleacher Seats: 1,584 (22 sections of 72 seats)
  • Permanent Bleacher Seats: 2,000
  • Meeting Rooms: Oval Lounge – 65 seated/150 standing
  • Oval Board Room: 65 seated/150 standing
  • Oval 3rd Floor Observation Deck: 200 seated/standing
  • Concrete: 128,700 ft2
  • Rubberized running track: 450m • Rubberized sprint pads: 8 x 110m
  • Total space: 150,700 ft2
  • Floor space Width: 80.53m
  • Floor Space Length: 186.53m
  • Loading Dock: 10’2” x 16’5”
  • Lowest Ceiling Clearance: 57’ high 
  • Maximum Ceiling Clearance: 75’ high

Oval Lounge and Boardroom

Designed and built for the 1988 Calgary Olympic Winter Games, the Olympic Oval is fully equipped with an alluring and spacious lounge and board room combination. Its original intent was a hosting space where Olympic and University of Calgary dignitaries could watch races while also mingling amongst themselves, and this remains its primary purpose during the major international competitions that still take place annually at this Olympic legacy facility. In addition to these World Cup and World Championship level events, the Olympic Oval also hosts additional thirty-plus competitions per year. Some at the national level, but several also at the international level.


Book your unique event experience with the Olympic Oval and take advantage of our beautiful space that allows your organization to gather privately while taking in a top-level sporting event. The event space boasts one 60” and two 32” LCD televisions with HDMI adapters for use with any computer, built-in countertops, and fridges for foodservice use, and abundant windows with views to both the outdoors and the ice.


If you would rather try speed skating than watching it, you can also book our lounge
or board room during a weeknight public skating session. Corporate skating event packages include room rental and skating admission as well as skate and helmet rental for all attendees to enjoy The Fastest Ice in the World.


Looking to add further value to your event program? Book an athlete to speak at
your event! Our Olympic Oval Elite Athlete Pathway athletes are fabulous speakers and love to share their stories. Inspire your staff, clients, or guests with a motivational talk or panel discussion with our elite level speed skaters.

  • Lounge Capacity - 150 standing, 65 seated
  • Board Room Capacity - 150 standing 65 seated
  • Ice Capacity - 3,300

Print and Digital Media

  • Zamboni wrap
  • Entrance lobby pillar wrap
  • Rink banners
  • Retractable banners​​​​​​
  • Visiting Team Welcome Kit
  • Drop-In Training Brochure
  • Public Skating Schedules
  • Competition Calendar/Schedule
  • Skating Passes
  • Custom co-branded promotional materials

Video boards Include more information on these if possible

  • Static slide played during sponsor loop
  • Animated slide played during sponsor loop
  • Video with audio played during sponsor loop

Digital Screens

  • Guest Relations Desk in high -traffic public lobby
  • Main hallway – above stairwell Olympic Oval Lounge (6 screens)
  • Skate Shop
  • Stretching Area

Website

  • Logo included on sponsor page with link to your website
  • Dedicated sponsor page with customized promotional offer

Video Replay – Training

  • Short Track Training Channel
  • Long Track Training Channel

Next Steps

Steps

We would be pleased to create a custom-tailored partnership package designed to meet your organization’s marketing needs and budget.

Contact Robyn Wilson

Sponsorship & Events Advisor
robyn.wilson@ucalgary.ca
(403) 220-3503

Contact

Contact David Vink

Marketing & Corporate Events Specialist
david.vink@ucalgary.ca
(403) 220-5190

Contact

A Fantastic Partner

The Oval is a fantastic place for many of my clients. With the rooms, spaces, balconies and a massive ice skating surface, it checks off the boxes for so many of my clients. I keep coming back.

Lesley Plumley

Owner and Lead Designer, LP Events